Privacy Policy
Home Privacy Policy
Shanghai Better Chemical Co., Ltd. ("Better Chemical", "we", "us" or "our") operates the website finechemco.com (the "Site"). This Privacy Policy explains what personal information we collect through the Site, why we collect it, how we use and share it, and the choices and rights available to you.
In short: we collect the details you type into our inquiry form so that we can quote and supply chemical products to you. We also use cookies and an advertising measurement pixel to understand how the Site is used. We do not sell your personal information.
1. Information We Collect
1.1 Information you provide to us
When you submit our inquiry form or contact us by email or phone, we collect the information you choose to give us. The inquiry form collects:
- Name (required)
- Email address (required)
- Product of interest (required)
- Company name
- Quantity required
- Destination port or country
- Any additional details you enter in the message field, such as specifications, payment terms, target market or required documents
If you contact us by email or telephone, we also collect the contact details and the content of that correspondence. Please do not send us sensitive information that we do not need in order to respond to your commercial inquiry.
1.2 Information collected automatically
When you visit the Site, our hosting infrastructure and analytics/advertising tools may automatically record technical information, including your IP address, browser type and version, device type, operating system, referring page, the pages you view and the date and time of your visit. This information is collected using cookies and similar technologies (see Section 4).
2. How We Use Your Information
We use the information described above to:
- respond to your inquiry and prepare quotations;
- negotiate, conclude and perform supply contracts, and arrange shipping and documentation;
- provide customer service and maintain our business relationship with you;
- operate, maintain and improve the Site and understand how visitors use it;
- measure the effectiveness of our advertising and marketing activities;
- comply with legal, tax, accounting and export-control obligations; and
- detect, prevent and address fraud, security incidents or misuse of the Site.
3. Legal Bases for Processing (EEA, UK and Switzerland)
Where the EU or UK General Data Protection Regulation applies, we process your personal information on the following legal bases:
- Performance of a contract or steps prior to entering a contract — to respond to your inquiry and supply products you request;
- Legitimate interests — to run and improve our business and the Site, to market our products to business customers, and to keep our systems secure, balanced against your rights;
- Consent — where required for non-essential cookies and advertising measurement; and
- Legal obligation — to comply with applicable laws and regulations.
4. Cookies and Tracking Technologies
The Site uses a small number of cookies and similar technologies. These fall into two groups:
- Strictly necessary — required for the Site to function and to keep it secure. These cannot be switched off through the Site.
- Advertising and measurement — we use the Meta Pixel (Meta Platforms Ireland Ltd.) to measure the performance of our advertising on Facebook and Instagram. The Pixel can set cookies and receive information about the pages you visit and actions you take on the Site.
You can control or delete cookies through your browser settings, and you can manage how Meta uses your information for advertising through your Meta ad preferences at facebook.com/privacy/policy. Blocking cookies may affect how parts of the Site function.
5. How We Share Information
We do not sell your personal information. We share it only as described below:
- Service providers. We use trusted third parties who process information on our behalf,
including:
- Web3Forms — processes the submissions made through our inquiry form and forwards them to our business email;
- Meta Platforms — provides the advertising measurement pixel described in Section 4;
- Tencent EdgeOne — provides website hosting, content delivery and security services.
- Professional advisers and logistics partners. Accountants, auditors, lawyers, freight forwarders and customs agents, where necessary to perform a contract with you or to meet legal obligations.
- Legal and regulatory disclosures. Courts, regulators, customs and law-enforcement authorities where we are required to do so, or where necessary to establish, exercise or defend legal claims.
- Business transfers. A buyer or successor entity in connection with a merger, acquisition, restructuring or sale of assets, subject to this Policy.
6. International Transfers
We are established in China and work with suppliers and customers internationally. The service providers listed above may store or process information in countries other than your own, including the United States and other jurisdictions. Where we transfer personal information out of the EEA or the UK, we take steps to ensure it receives an adequate level of protection, including using appropriate contractual safeguards.
7. Data Retention
We keep inquiry and customer information for as long as necessary to handle your request, to maintain our business relationship, and to comply with legal, tax and accounting requirements. When information is no longer needed, we delete it or anonymise it. Aggregated statistics that no longer identify you may be kept indefinitely.
8. Your Rights
Depending on where you live, you may have some or all of the following rights in relation to your personal information:
- the right to access the information we hold about you;
- the right to correct inaccurate or incomplete information;
- the right to delete information where there is no good reason for us to keep it;
- the right to restrict or object to certain processing, including processing for direct marketing;
- the right to data portability; and
- the right to withdraw consent at any time where processing is based on consent.
If you are a California resident, you may also have the right to know what categories of personal information we collect and to request deletion, and the right not to receive discriminatory treatment for exercising these rights. We do not sell or share personal information as those terms are defined under California law.
To exercise any of these rights, please contact us using the details in Section 12. We may need to verify your identity before acting on a request. You also have the right to lodge a complaint with your local data protection authority.
9. Data Security
We use appropriate technical and organisational measures to protect personal information against unauthorised access, loss, misuse or alteration, including encrypted connections (HTTPS) across the Site. No method of transmission over the internet or method of electronic storage is completely secure, so we cannot guarantee absolute security.
10. Third-Party Links
The Site may link to third-party websites that we do not control. This Privacy Policy does not apply to those websites, and we are not responsible for their privacy practices. We encourage you to read the privacy policy of any website you visit.
11. Children's Privacy
The Site is intended for business and professional use and is not directed at children. We do not knowingly collect personal information from anyone under the age of 16. If you believe a child has provided us with personal information, please contact us and we will delete it.
12. Changes to This Policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page shows when it was last revised. Material changes will be reflected on this page.
13. Contact Us
If you have any questions about this Privacy Policy or about how we handle your personal information, or if you wish to exercise your rights, please contact us:
- Company: Shanghai Better Chemical Co., Ltd.
- Address: Pudong New Area, Shanghai, China
- Email: donagao.btsh@gmail.com
- Telephone: +86 130 6199 0358